Sr. Marketing Specialist
“It is not enough for our clients and partner organizations to be happy. With the help of my utility expertise and customer focused outlook, I strive for raving fans and friends.”
Hillary has 5 years of experience in marketing and communications within the gas and electric utility industry. She is skilled in social media marketing, website administration, data analytics, search engine optimization (SEO), and sales.
As the Senior Marketing Specialist, Hillary is responsible for developing B2B online and offline campaign strategies, analyzing marketing metrics and assisting the field Sales team in booking new business. She is also tasked with developing a strategic vision while also executing tactical activities to get the job done. She has an MBA, Information Systems and Business Analytics and a BA in Business Administration, Marketing and International Business and Economics from the Peter T. Paul School of Business and Economics at the University of New Hampshire.